THE EVERYTHING STORE JEFF BEZOS AND THE AGE OF AMAZON BY BRAD STONE

“Jeff Bezos is one of the most visionary, focused, and tenacious innovators of or era, and like Steve Jobs he transforms and invents industries. Brad Stone captures his passion and brilliance in this well-reported and compelling narrative.” – Walter Isaacson, author of Steve Jobs.

Amazon.com started off delivering books through the mail. But its visionary founder wasn’t content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptive low prices. To do so, he developed a corporate culture of  relentless ambition and secrecy thats never been cracked. Until now.

Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at the largest online retailer. Compared to tech’s other elite innovators- Jobs, Gates, Zuckerberg- Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.

Given his research and direct contact with Amazon insiders, Stone offers keen insights into the history and remarkable growth of a company widely regarded as uniquely innovative, disruptive, and often polarizing. In The Everything Store, Stone’s reporting reveals many heretofore unknown stories about Amazon, and how the company has affected us all. This revelatory portrait is esstantial reading for anyone who wants to know more about Jeff Bezos and the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.